Wed, 2 August 2017
Hit songs, best sellers, viral videos: They donâ€™t happen by luck, hit making is a science. Robert talks with Derek Thompson, author of â€œHitmakers,â€ about the DNA of making a hit. Any entrepreneur will want to hear why some products sell millions, and others are duds. Robert also explains why â€œRich Dad Poor Dadâ€ is the all-time best-selling personal finance book; and the reason may surprise you.